What is the process for scaling a proven display from one pilot store to a full chain rollout?

Six-step rollout sequence

1. 1Pilot run — one or two stores, a full trading cycle, with store feedback captured on a short fixed form.
2. 2Specification freeze — agree the final design, material, colour and hardware; no changes after this point without a version bump.
3. 3Golden sample — one approved unit kept by both sides as the physical standard for every later run.
4. 4Cluster release — ship by cluster or region so installation issues surface on a small batch, not across the chain.
5. 5Site checks — confirm ceiling height, wall type and aisle width per store before each cluster ships.
6. 6Steady state — repeat runs from the frozen spec, with an aging review after the first full year.